Privacy statement
This privacy policy explains to you the nature, scope and purpose of the processing of personal data (hereinafter referred to as “data”) within our online offering and the websites, functions and content associated with it, as well as external online presences, such as our social media profiles. (hereinafter collectively referred to as “online offer”). With regard to the terms used, such as “personal data” or their “processing”, we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).
responsible person:
Name/company: Predatore Machines GmbH
Street no.: Blankener Str. 31B
ZIP code, city, country: D-32257 Bünde
Commercial register/No.: AG Bad Oeynhausen HRB 17535
Managing Director: Patrick Püschel
Telephone number: +49 (0) 5223 65705-0
Email address: info@predatore.net
Data Protection Officer:
Email address: patrick.pueschel@predatore.net
Types of data processed:
- Inventory data (e.g. names, addresses).
- Contact details (e.g. email, telephone numbers).
- Content data (e.g. text inputs, photographs, videos).
- Contract data (e.g., subject matter of contract, duration, customer category).
- Payment data (e.g. bank details, payment history).
- usage data (e.g. websites visited, interest in content, access times).
- Meta/communication data (e.g. device information, IP addresses).
Processing of special categories of data (Article 9 (1) GDPR):
- No special categories of data are processed.
- In principle, no special categories of data are processed unless they are submitted to processing by users, e.g. entered in online forms.
Categories of persons affected by processing:
- customers/ prospects/ suppliers.
- Visitors and users of the online offer.
In the following, we also refer to the persons concerned collectively as “users.”
Purpose of processing:
- Provision of the online offer, its content and functions.
- Provision of contractual services, service and customer care.
- Answering contact requests and communicating with users.
- marketing, advertising and market research.
- safety measures.
Status: 25.05.2018
1. Relevant legal bases
In accordance with Article 13 GDPR, we inform you of the legal basis for our data processing. If the legal basis is not mentioned in the data protection declaration, the following applies: The legal basis for obtaining consent is Art. 6 para. 1 lit. a and Art. 7 GDPR, the legal basis for processing to fulfill our services and carry out contractual measures and answer inquiries is Art. 6 para. 1 lit. b GDPR, the legal basis for processing to fulfill our legal obligations is Art. 6 para. 1 lit. c GDPR, and the legal basis for processing to protect our rights Interests are Art. 6 para. 1 lit. f DSGVO. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR serves as the legal basis.
2. Changes and updates to the privacy policy
We ask you to regularly inform yourself about the content of our privacy policy. We will adjust the privacy policy as soon as changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.
3. Safety measures
3.1. In accordance with Article 32 GDPR, taking into account the state of the art, implementation costs and the nature, scope, circumstances and purposes of processing as well as the different probability of occurrence and severity of the risk to the rights and freedoms of natural persons, we take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk; measures include in particular ensuring the confidentiality, integrity and availability of data by controlling the physical access to data, as well as access to it, input, transfer, ensure availability and separation. We have also set up procedures that ensure the exercise of data subject rights, deletion of data and response to data risks. Furthermore, we take the protection of personal data into account right from the development or selection of hardware, software and processes, in accordance with the principle of data protection through technology design and through privacy-friendly default settings (Art. 25 GDPR).
3.2. Security measures include in particular the encrypted transmission of data between your browser and our server.
4. Cooperation with contract processors and third parties
4.1. If, as part of our processing, we disclose data to other persons and companies (contract processors or third parties), transfer it to them or otherwise grant them access to the data, this is only done on the basis of legal permission (e.g. if a transfer of the data to third parties, such as payment service providers, is necessary in accordance with Art. 6 para. 1 lit. b GDPR), you have given your consent, a legal obligation to do so, or on the basis of our legitimate Interests (e.g. when using agents, web hosts, etc.).
4.2. If we commission third parties to process data on the basis of a so-called “order processing contract,” this is done on the basis of Article 28 GDPR.
5. Transfers to third countries
If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or this is done as part of the use of third-party services or disclosure or transfer of data to third parties, this is only done if it is done to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permits, we process or have the data processed in a third country only if the special requirements of Art. 44 ff. GDPR are met. This means that processing is carried out, for example, on the basis of special guarantees, such as the officially recognized determination of a level of data protection corresponding to the EU (e.g. for the USA through the “Privacy Shield”) or compliance with officially recognized special contractual obligations (so-called “standard contractual clauses”).
6. Rights of data subjects
6.1. You have the right to request confirmation as to whether the relevant data is being processed and to request information about this data as well as further information and a copy of the data in accordance with Article 15 GDPR.
6.2. They have accordingly. Art. 16 GDPR, the right to request the completion of data concerning you or the correction of incorrect data concerning you.
6.3. In accordance with Article 17 GDPR, you have the right to request that the relevant data be deleted immediately or, alternatively, to request that the processing of the data be restricted in accordance with Article 18 GDPR.
6.4. You have the right to request that the data concerning you that you have provided to us be received in accordance with Article 20 GDPR and to request that it be transmitted to other responsible persons.
6.5. In accordance with Article 77 GDPR, you also have the right to lodge a complaint with the competent supervisory authority.
7. Right of withdrawal
You have the right to withdraw your consent in accordance with Article 7 (3) GDPR with effect for the future.
8. Right of objection
You can object to the future processing of data concerning you at any time in accordance with Article 21 GDPR. In particular, the objection may be made against processing for direct marketing purposes.
9. Cookies and right of objection in the case of direct marketing
We use temporary and permanent cookies, i.e. small files that are stored on users' devices (explanation of the term and function, see last section of this privacy policy). Some cookies are used for security purposes or are necessary to operate our online offer (e.g., to display the website) or to save the user decision when confirming the cookie banner. In addition, we or our technology partners use cookies for reach measurement and marketing purposes, which users are informed about in the course of the privacy policy.
A general objection to the use of cookies used for online marketing purposes can be declared for a variety of services, especially in the case of tracking, via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Cookies can also be saved by switching them off in the browser settings. Please note that you may then not be able to use all functions of this online offer.
10. Deletion of data
10.1. The data processed by us will be deleted or restricted in its processing in accordance with Articles 17 and 18 GDPR. Unless expressly stated in this privacy policy, the data stored by us will be deleted as soon as it is no longer required for its purpose and the deletion does not conflict with any legal storage requirements. If the data is not deleted because it is necessary for other and legally permitted purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be stored for commercial or tax reasons.
10.2. Germany: According to legal requirements, storage takes place in particular for 6 years in accordance with Section 257 (1 HGB) (commercial books, inventories, opening balance sheets, annual financial statements, commercial letters, accounting documents, etc.) and for 10 years in accordance with Section 147 (1 AO) (books, records, management reports, accounting documents, commercial and business letters, documents relevant to taxation, etc.).
11. Provision of contractual services
11.1. We process inventory data (e.g. names and addresses as well as contact details of users), contract data (e.g., services used, names of contact persons, payment information) for the purpose of fulfilling our contractual obligations and services in accordance with Art. 6 para. 1 lit b. GDPR. The entries marked as mandatory in online forms are required for the conclusion of the contract.
12. Contact
12.1. When contacting us (via contact form or e-mail), the user's details are processed to process the contact request and process it in accordance with Art. 6 para. 1 lit. b) GDPR.
12.2. User information can be stored in our customer relationship management system (“CRM system”) or comparable request organization.
12.3. We use the CRM system “KBMPro”, from the provider DMMD GmbH & CO. KG, Bielefelder Straße 1, 49176 Hilter based on our legitimate interests (efficient and rapid processing of user inquiries). For this purpose, we have concluded a contract with Help Scout with a so-called data processing agreement, in which DMMD undertakes to process user data only in accordance with our instructions and to comply with EU data protection levels. Help Scout is also certified under the Privacy Shield Agreement and thus offers an additional guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000KzX1AAK&status=Active).
12.4. We delete the requests if they are no longer required. We review the requirement every two years; we store inquiries from customers who have a customer account permanently and refer to the customer account information for deletion. In the case of legal archiving obligations, they are deleted after their expiry (end of commercial law (6 years) and tax (10 years) storage obligation).
13. Application process (external)
13.1. Responsible organizational unit: Personnel
13.2. Purposes of processing activity:
Personal data is collected to hire new employees. Application documents are provided by the applicant to select candidates.
13.3. Categories of personal data:
13.3.1. :Applicant data (personal details, contact details, curriculum vitae, photo, certificates)
13.4. Categories of affected persons:
Regarding 13.3.1.: Applicants
13.5. Categories of recipients:
About 13.3.1.: Experts for specific areas and topics
Regarding 13.3.1.: responsible managers
Regarding 13.3.1.: Human Resources Department Staff
13.6. Legal basis of processing activity:
Processing is necessary for employment purposes in accordance with Article 88 GDPR in conjunction with Section 26 (1) BDSG-neu.
13.7. Data transfers to third countries or international organizations:
No, there is no planned transfer to third countries.
13.8. Deadlines for deleting data categories: About 3.1: Deletion after 6 months (unless consent to longer storage has been given). Retention period of 2 months in accordance with Section 21 (5) AGG plus reasonable processing time.
14. Comments and contributions
14.1. If users leave comments or other contributions, their IP addresses are stored for 7 days on the basis of our legitimate interests within the meaning of Article 6 (1) (f) GDPR.
14.2. This is done for our safety if someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we ourselves can be prosecuted for the comment or contribution and are therefore interested in the identity of the author.
15. Collection of access data and log files
15.1. On the basis of our legitimate interests within the meaning of Article 6 (1) (f) GDPR, we collect data about every access to the server on which this service is located (so-called server log files). The access data includes the name of the retrieved website, file, date and time of retrieval, amount of data transferred, message of successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider.
15.2. Log file information is stored for a maximum of seven days for security reasons (e.g. to investigate abusive or fraudulent acts) and then deleted. Data whose further storage is necessary for evidentiary purposes is excluded from deletion until the respective incident has been finally clarified.
16. Online presence on social media
16.1. On the basis of our legitimate interests within the meaning of Article 6 (1) (f) GDPR, we maintain online presences within social networks and platforms in order to be able to communicate with customers, interested parties and users active there and to inform them about our services there. When accessing the respective networks and platforms, the terms and conditions and data processing guidelines of their respective operators apply.
16.2. Unless otherwise stated in our privacy policy, we process users' data if they communicate with us within social networks and platforms, e.g. write posts on our online presences or send us messages.
17. Cookies & reach measurement
17.1. Cookies are information that is transferred from our web server or third-party web servers to users' web browsers and stored there for later retrieval. Cookies can be small files or other types of information storage.
17.2. We use “session cookies”, which are only stored for the duration of your current visit to our online presence (e.g. to save your login status or the shopping cart function and thus make it possible to use our online offer at all). A session cookie stores a randomly generated unique identification number, a so-called session ID. A cookie also contains information about its origin and storage period. These cookies cannot store any other data. Session cookies are deleted when you have finished using our online offer and log out or close your browser, for example.
17.3. Users are informed about the use of cookies as part of pseudonymous reach measurement as part of this privacy policy.
17.4. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in their browser's system settings. Saved cookies can be deleted in the browser's system settings. The exclusion of cookies may result in functional restrictions of this online offer.
17.5. You can prevent the use of cookies, which are used for audience measurement and advertising purposes, via the deactivation page of the Network Advertising Initiative ( http://optout.networkadvertising.org/) and in addition the US website ( http://www.aboutads.info/choices) or the European website ( http://www.youronlinechoices.com/uk/your-ad-choices/) disagree.
18. Google Analytics
18.1. We use Google Analytics, a web analysis service provided by Google LLC (“Google”), on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Article 6 (1) lit. f. GDPR). Google uses cookies. The information generated by the cookie about the use of the online offer by users is usually transmitted to a Google server in the USA and stored there.
18.2. Google is certified under the Privacy Shield Agreement and thus offers a guarantee that it complies with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
18.3. Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on activities within this online offer and to provide us with other services related to the use of this online offer and Internet usage. Pseudonymous user profiles of users can be created from the processed data.
18.4. We only use Google Analytics with activated IP anonymization. This means that the IP address of users is abbreviated by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and abbreviated there.
18.5. The IP address transmitted by the user's browser is not combined with other data from Google. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent Google from collecting the data generated by the cookie and related to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
18.6. For more information on Google's use of data, settings and objection options, please visit Google's websites: https://www.google.com/intl/de/policies/privacy/partners (“Use of data by Google when you use our partners' websites or apps”), https://policies.google.com/technologies/ads (“use of data for advertising purposes”), https://adssettings.google.com/authenticated (“Manage information that Google uses to show you advertising”).
18.7. In addition, personal data will be anonymized or deleted after 14 months
19. Google Re/Marketing Services
19.1. We use the marketing and remarketing services (“Google Marketing Services” for short) of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (“Google”) on the basis of our legitimate interests (i.e. interest in analyzing, optimizing and operating our online offer economically within the meaning of Article 6 (1) lit. f. GDPR).
19.2. Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
19.3. Google marketing services allow us to display ads for and on our website in a more targeted manner in order to only present users with ads that potentially match their interests. For example, if a user is shown ads for products that they have shown interest in on other websites, this is referred to as “remarketing.” For these purposes, when our and other websites on which Google marketing services are active are accessed, Google directly executes a code from Google and so-called (re) marketing tags (invisible graphics or code, also known as “web beacons”) are integrated into the website. With their help, an individual cookie, i.e. a small file, is stored on the user's device (comparable technologies can also be used instead of cookies). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user has visited, which content they are interested in and which offers they have clicked on, as well as technical information about the browser and operating system, referring websites, time of visit and further information on the use of the online offer. The IP address of users is also collected, and as part of Google Analytics, we report that the IP address is abbreviated within member states of the European Union or in other states party to the Agreement on the European Economic Area and only in exceptional cases transmitted in its entirety to a Google server in the USA and abbreviated there. The IP address is not combined with user data within other Google offers. Google may also combine the above information with such information from other sources. If the user then visits other websites, ads tailored to him can be shown according to his interests.
19.4. User data is processed pseudonymously as part of Google marketing services. This means that Google does not store and process the user's name or email address, for example, but processes the relevant data based on cookies within pseudonymous user profiles. In other words, from Google's point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who that cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected about users by Google marketing services is transmitted to Google and stored on Google's servers in the USA.
19.5. The Google marketing services we use include the “Google AdWords” online advertising program. In the case of Google AdWords, every AdWords customer receives a different “conversion cookie.” Cookies can therefore not be traced via the websites of AdWords customers. The information collected using the cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users.
19.6. We can also use the “Google Tag Manager” to integrate and manage Google analysis and marketing services into our website.
19.7. For more information about Google's use of data for marketing purposes, please visit the overview page: https://policies.google.com/technologies/ads, Google's privacy policy is available at https://policies.google.com/privacy retrievable.
19.8. If you would like to object to interest-based advertising through Google marketing services, you can use the settings and opt-out options provided by Google: https://adssettings.google.com/authenticated.
20. Integration of third-party services and content
20.1. On the basis of our legitimate interests (i.e. interest in analyzing, optimizing and operating our online offering within the meaning of Article 6 (1) (f) GDPR), we use content or service offerings from third parties to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always requires that the third-party providers of this content recognize the users' IP addresses, as they would not be able to send the content to their browser without the IP address. The IP address is therefore required to display this content. We make every effort to use only content whose respective providers only use the IP address to deliver the content. Third parties can also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and include technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer, as well as be linked to such information from other sources.
20.2. The following presentation provides an overview of third-party providers and their content, as well as links to their data protection declarations, which contain further information on the processing of data and, in some cases already mentioned here, options for objection (so-called opt-out):
— External fonts from Google, LLC. , https://www.google.com/fonts (“Google Fonts”). Google Fonts are integrated through a server call to Google (usually in the USA). Privacy statement: https://policies.google.com/privacy , Opt-out: https://adssettings.google.com/authenticated .
— Maps provided by the “Google Maps” service provided by the third-party provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy statement: https://www.google.com/policies/privacy/ , Opt-out: https://www.google.com/settings/ads/ .
— Videos from the “YouTube” platform from third-party provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy statement: https://policies.google.com/privacy , Opt-out: https://adssettings.google.com/authenticated .